What To Expect From The 2025 Ford Maverick Redesign

Early June we caught some spy shots of the Ford Maverick facelift for the 2025 model year. In typical Ford fashion, the redesign turned out to be more of a touch-up than a total design change, and we like what we're seeing so far.

It has Ford fans buzzing about what other changes could be in store for the wildly popular compact pickup. So we decided to dig up everything we could, from rumors and confirmations to speculation and guesstimates, and we've put together a comprehensive look at the upcoming 2025 Ford Maverick based on currently available data.

Here's What Ford Has Confirmed

When it comes to verified, confirmed intel straight from the horse's mouth, facelift spy shots are the main thing we have to go on. That, and the fact that Ford has already listed the Maverick page on their official site. But there's nothing there just yet, and the Maverick URL still directs you to the 2024 model. We can pretty much guarantee a late 2024 announcement at this point, and based on how fast previous models sold out, early reservations will be critical if you want one of your own.

What's notable about the spy shots is that the truck was seen out and about with no camouflage. It's a sort of soft launch letting folks know that a facelifted model is on the way. Why would Ford do this? Hyundai has already revealed the 2025 model year updates for the Maverick's main rival, the Hyundai Santa Cruz. A prospective customer might think twice about buying a new Santa Cruz, knowing that a revised Maverick is also on the way.

When comparing the 2024 and the 2025 Mavericks side by side, the first thing you'll notice is the front end. The grille has been simplified, dropping the horizontal bar. The headlights have been trimmed into a talon shape, with the front panel overlapping them at the bottom, and the turn signals have been integrated into the inner corners of the headlights.

The green hue on the facelifted car is also new, suggesting that Ford might add some color to the range. The steelies suggest that the entry-level XL will be carried over. Ford has always been conservative when it comes to design, even across multiple generations. Whether you like the current profile of the Ford Maverick or hate it, this is pretty much exactly what the truck will look like for the foreseeable future.

Expect Mechanical Changes To Be Modest

The big rumor for 2025 is that the Ford Maverick hybrid could be going AWD. This isn't just wishful thinking, either. What looks like a prototype 2025 Maverick has been spotted with the AWD and HYBRID badges on the tailgate. The fact that the Maverick's C2-platform sibling, the Ford Escape, was already offered as an AWD hybrid would seem to back this up, as well.

Outside a possible AWD Hybrid trim, the safe money is on few, if any, mechanical changes being made to the truck. The Maverick is already available in a hybrid and with AWD, but not in that particular combination. So, this isn't a dramatic change of course for the Maverick so much as it is a reconfiguration of existing options and trim levels.

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Why does the Ford Maverick sell nearly twice as many units per year as the Honda Ridgeline?

The Maverick is one of the hottest sellers on the market right now. Ford sold 74,370 units in the US alone in 2022, then 94,058 in 2023, and in 2024, they moved 64,754 of these bad boys in the first five months alone. They've got a winning formula on their hands. The Maverick runs nigh-uncontested in its own lane as an affordable working person's unibody compact, and there's no way they're looking to rock the boat at this point.

Any major upgrades under the hood would necessitate a noticeable price bump, pitting the Maverick against Ford's Ranger. It's just bad business to eat into your own market share, so we don't expect a radical increase in price.

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What Ford Will Have To Do To Stay On Top

The Maverick has proven that, as much as we like big trucks, there are lots of American drivers who want something that you can pack into a typical one-car garage and pay off in a single lifetime. It stands to reason that Ford is going to have a lot of competitors nipping at their heels over the next year or two. We've reported on rumors of a potential Toyota Stout comeback in early 2025, and Volkswagen's latest patent suggests that it's also working on a small pickup truck. Even Ram is getting in on the game with the new Rampage.

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This Is The Biggest Clue Yet That Toyota Wants To Build A Ford Maverick Rival

Toyota engineers have been spotted testing the Ford Maverick and Hyundai Santa Cruz, suggesting that a compact Toyota truck is still in the cards.

That being said, the main thing Ford needs to do if they want to stay on top of the compact truck market is exactly what they've been doing. A compact Toyota could wind up commanding the same loyal following as the Tacoma, but the Santa Cruz hasn't proven much of a threat to the Maverick. Neither has the Ridgeline, and it's unlikely any other entries into the segment will, either.

But that's not to say that Ford shouldn't be proactive in staying ahead of the pack, and we're likely to see some new tech onboard the 2025 Maverick. Namely, we wouldn't be surprised to see the new Maverick offered with Ford's BlueCruise tech, which allows hands-free driving across 130,000 miles of roads in North America, with automatic lane changing and 360-degree sensors.

On the other hand, developing safety concerns surrounding the self-driving technology, as well as the price bump that comes with it, could see Ford holding off on expanding the BlueCruise line until further R&D is conducted.

This is to say that the main reason Ford hasn't been advertising any major changes to the Maverick is that they don't plan on making any major changes to the Maverick in the first place. We can expect a new front end, a possible AWD hybrid trim, and maybe some new onboard tech. Beyond that, expect the 2025 Ford Maverick to offer the same driving experience as the 2024 Ford Maverick.