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Skims Taps Olympians and Paralympians to Model Team USA Collection - See and Shop the Patriotic Campaign
Kim Kardashian's Skims is prepping Team USA for Paris with its new Olympics and Paralympics collections.
Now available online, the Skims for Team USA capsule ($20 to $110) comprises loungewear, swimwear, underpinnings and sleepwear, including adaptive and men's offerings. The line features pieces from the brand's signature Fits Everybody, Cotton Rib, Cotton Jersey, Cotton Poplin and Jersey Sleep collections, such as cozy tanks, shorts, bras, underwear, T-shirt dresses, cropped tees, shorts, one-piece swimwear, bikini separates, swim trunks, terry robes and accessories.
Of course, the retro campaign (shot by photographer Greg Swales) stars a host of Olympians and Paralympians, including gymnast Sunisa Lee, track and field sprinters Gabby Thomas and Fred Kerley, swimmers Jessica Long and Caeleb Dressel and runner-soccer player Nick Mayhugh. Posing with the American flag with regal red as their backdrop, the athletes "exudes pride, nostalgia, strength, and honor," the brand notes in a release.
"Skims is a dream partner for me and to represent the brand alongside Team USA is such an honor," explains Olympic medalist Gabby Thomas in a statement. "I wear a lot of loungewear when I'm not competing or training but also love experimenting with fashion, so I never want to compromise on style, and SKIMS is the perfect balance of style and comfort."
Adds Paralympic swimmer Jessica Long, "I'm so excited to be part of the Skims and Team USA campaign. I'm a huge fan of the brand and their purpose of providing solutions for everybody. The extensive Paralympic offering, especially the Fits Everybody Adaptive category, highlights how Skims delivers on this mission. I'm proud to represent the brand and my community."
The Paris 2024 collection marks Skims' third Olympics-ready capsule following collections for the Tokyo 2020 and Beijing 2022 games. It comes fresh off the label's latest celebrity campaign with Bridgerton star Nicola Coughlan, who modeled the brand's latest Soft Lounge line of maxi dresses, tank tops and more.
See more from Skims for Team USA below, and shop the full collection at Skims.com.
- https://www.msn.com/en-us/sports/other/skims-taps-olympians-and-paralympians-to-model-team-usa-collection-see-and-shop-the-patriotic-campaign/ar-BB1oXrOU?ocid=00000000
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