Get ready for assigned seats: Southwest Airlines ushers in big changes
It's the end of an era at Southwest Airlines.
After more than 50 years, the airline is getting rid of its open seating policy.
In a press release Thursday, the Dallas-based airline acknowledged "preferences have evolved with more customers taking longer flights where a seat assignment is preferred." The airline hopes moving to assigned seats and revamping its boarding process will broaden Southwest's appeal to both new and existing customers, four out of five who prefer assigned seats, according to the airline, which did not give an exact date for the switch. More details are expected in late September.
Start the day smarter. Get all the news you need in your inbox each morning.
Assigned seating is just one is one several major operational changes in store. Southwest also plans to introduce premium seating options on all flights and introduce red-eye flights.
"While specific cabin layout details are still in design, Southwest expects roughly one-third of seats across the fleet to offer extended legroom, in line with that offered by industry peers on narrowbody aircraft," the airline said.
Southwest already unveiled a cabin refresh earlier this year and is in the middle of upgrading its fleet with changes announced in 2022, including in-seat USB charging and stronger Wi-Fi.
Booking for the airline's new red-eye flights opened Thursday. The first overnight flights will land next Valentine's Day, in five initial nonstop markets:
- Las Vegas to Baltimore
- Las Vegas to Orlando
- Los Angeles to Baltimore
- Los Angeles to Nashville
- Phoenix to Baltimore
The airline plans to eventually roll out red-eye flights to other markets and offer 24-hour operational capabilities.
The sweeping changes aim to add value for both customers and investors.
"Our goal is to restore industry-leading margins and historical levels of shareholder returns through our comprehensive plan to deliver transformational commercial initiatives, improved operational efficiency, and capital allocation discipline," Southwest's President, CEO and Vice Chairman of the Board of Directors Bob Jordan said in a separate press release, announcing second quarter earnings. Operating revenues were up 4.5% year-over-year and hit an all-time quarterly high of $7.4 billion.
The airline's earnings have been under pressure in recent quarters, partly because of delays in plane deliveries from Boeing, which have impacted revenue and worsened cost pressures. Southwest is also facing pricing pressure as industry-wide overcapacity has dampened domestic airfares.
Contributing: Reuters
This article originally appeared on USA TODAY: Get ready for assigned seats: Southwest Airlines ushers in big changes
- https://www.msn.com/en-ph/travel/news/get-ready-for-assigned-seats-southwest-airlines-ushers-in-big-changes/ar-BB1qC2Oj?ocid=00000000
Related
TSA liquids rule: What to know about 3-1-1 before you head to the airport
There are Transportation Security Administration size limits for liquids when it comes to what you can bring in your carry-on bag. Here's what you need to know about the 3-1-1 rule before going to the airport.
TravelMoving to Mexico: What You Can Afford on a $2,000 Monthly Budget
Mexico's affordability, combined with its rich culture, beautiful landscapes and year-round warm weather, makes it an appealing destination for expats seeking a better quality of life. In fact, twice...
Travel'Unparalleled' city crowned Europe's most stress-free travel destination
Looking to find inner peace on your next holiday?
TravelThis Friendly Florida Beach Town Has More Canals Than Venice
From boating to beaches, parks, and restaurants, here are the best things to do in Cape Coral, Florida.
TravelI spent 9 months traveling the world. I had a great time, but I'd never do it again.
After spending nine months traveling the world, I wouldn't do it again. I struggled to budget and make friends, and missed having my own space.
TravelThe World’s 20 Most Beautiful Cities to Visit in Your Lifetime
Some standards and some surprises–all dazzling destinations to tempt you on your next trip.
Travel10 Countries To Live Outside the US That Are So Cheap You Could Quit Your Job
With the cost of living in the United States soaring, most people now are setting their sights on an international destination that won't break the bank. Some locales are so affordable that with...
Travel